For Immediate Release
For more information contact:
Phone: (403) 770-7818
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Decision Advantage for Customer Relationship Marketing (CRM) Rolled Out
Calgary, AB - March 3, 2003 -
C-Byte rolled out its new decision support program, Decision Advantage for Customer Relationship Marketing (CRM), in late
New Decision Advantage
This program is aimed at organizations that want to better understand the requirements and behavior of their customers.
C-Byte's Decision Advantage for CRM program includes data mining and campaign management tools from SAS and
Quadstone. In North America, C-Byte has also teamed with a direct marketing services firm, to offer a low-risk
CRM proof-of-concept. Companies that have used CRM techniques have often seen a three-to-five-fold increase in marketing
effectiveness, helping retain or win back their most profitable customers, increasing share of their customers' business, and
attracting new customers with a favorable profile.
The Business Advantage
C-Byte's Data Center framework is the IT foundation for a responsive enterprise. C-Byte's Contact Advantage, Application
Advantage and Decision Advantage business solutions make up the services and integrated software that tie everything together
- customer interaction applications, enterprise resource planning software and powerful databases and decision support tools.
Together our Data Center and the Advantage suite of solutions deliver business advantage and technology flexibility to the
About C-Byte, Inc.
C-Byte, Inc., based in Calgary, Alberta, is uniquely capable of delivering robust and scalable Data Center Ready
open systems solutions that are guaranteed to perform. C-Byte's platform architectures and services are optimized for the
scalability, availability and manageability requirements of corporate and institutional data center environments leveraging
industry standard technologies and best-of-breed partnerships.
Central to C-Byte's customer success focus are solution programs for its end-user and system integrator customers.
These programs bundle C-Byte platforms, services, partner products and best practices in three critical areas: customer
relationship management systems, decision support, and business ERP applications.
C-Byte focuses on direct and system integrator-leveraged sales to corporate customers and other large organizations,
working alongside best-of-breed partners such as EMC, Intel, Oracle, Siebel, Informix, and Computer Associates.
With products installed in the following countries:
Australia, Austria, Czech Republic, France, Germany, Hong Kong, India, Indonesia, Italy, Japan, Korea, Malaysia, The Netherlands, New Zealand, Philippines, Poland, Russia, Singapore, United Kingdom, and United States.
With distributor partners in:
Bahrain, Brunei, Croatia, Czech Republic, Egypt, Greece, Hong Kong, Indonesia, Japan, Korea, Kuwait, Malaysia, Mexico, Oman, People's Republic of China, Philippines, Russia, Saudi Arabia, Slovenia, South Africa, Sri Lanka, Taiwan, Thailand, United Arab Emirates, and Yugoslavia/Serbia.
C-Byte supports more than 10,000 installations worldwide, including many of the world's largest and most sophisticated OLTP,
DSS and RDBMS applications. C-Byte may not offer the products, features, or services discussed in this news
release in other countries. For further information, phone C-Byte at 1-800-393-5804, or visit our World Wide Web
site at http://www.c-byte.co, or purchase products at http://www.c-byte.co/direct/.
All other products or company names mentioned are used for identification purposes only, and may be trademarks of their respective owners.